Offset VS Digital Printing Technology

It’s the best printing technique in which aluminum made plates are used to transfer an image onto a rubber blanket and then onto a printing surface. It’s called an offset because the ink is not directly transferred to a printing surface. Its printing results are crisp, clear, and better as compared to the other technologies. Moreover, they have a variety of applications as well. They are also used frequently for customized product packaging. Hence, custom printed boxes are manufactured using this technology.

Let’s have some discussion about the pros and cons of using offset printing technology.

Pros

• Printing results are exceptional and long-lasting. The best possibility of printing quality is ensured.
• Best for the large order quantities.
• It has a wide variety of applications. From cardboard stock to tin, it can be used anywhere efficiently.
• Recommended for the large firms and for custom packaging and printing solutions.
• Add-on options are available. You can use custom or Pantone ink as per your choice.

Cons:

• It can be an expensive solution for low order quantities. Setup costs are higher.
• Any changes in the plates can be very expensive.
• For printing the samples, you have to perform the complete offset printing process.

What is Digital Printing?

In digital printing, no plates are used but it uses other options like toner or liquid ink (like used in the large printers). It’s famous due to its variable data capability. For example, you can place different codes, addresses, or anything on a file that is not available in offset printing technology. Let’s discuss the pros and cons of using digital printing technology.

Pros:

• A considerable option for low or minimum order quantities
• Setup cost is lower as compared to other technologies
• You can print the amount that you need. No need to print anything extra
• Best for the variable data capability. If you need to print different data like different addresses, bar-codes, or any similar thing them digital printing is a good option for you as this option is not available in offset printing technology.
• This technology is much improved as compared to the past. So, it’s a considerable option too.

Cons:

• Expensive for large order quantities
• Do not support metallic inks and some extra add-ons
• Printing results are not like offset printing technology

Final Comparison:

We have shared the pros and cons of both technologies in detail. Let’s summarized the main points. For relatively low order quantities (less than 100), digital printing is a good option but large order quantities we recommend offset printing. Similarly, if you have a very simple artwork for printing then digital printing can also a fine option. But, if your artwork is complex with some extra add-ons then the only option is offset printing technology. These points should be kept in mind before selecting a suitable technology for your needs.

I hope that after reading this guide, you will be able to choose between digital and offset printing technology.[/fusion_text][/fusion_builder_column][/fusion_builder_row][/fusion_builder_container]